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JUST ADD WATER 💧☁️

meet the Paper Cloud...our new waterless, travel-friendly (& totally adorable) cleanser

SUMMER IS COMING 😎

treat yourself to lightweight, instantly absorbing hydration with multi-purpose soothing gels 💧

IOU BOTANICAL CLEANSING FOAMS

meet your new fave ingredients from nature 🌿 deep clean to remove makeup residue & impurities

SMART WHIP CLEANSING FOAM

deliciously plush, whipped meringue texture for super soft, super clean skin 🍦